Head of Marketing and Talent Acquisition- EMBA HSG (m/f/d)
Your tasks
- In alignment with the vision and strategy of the Executive MBA HSG business unit, defines and oversees the implementation and internal divulgation of the EMBA HSG marketing strategy, including branding, digital marketing, and programme portfolio management;
- Collaborate with the Academic Director and senior leadership to etablish and refine admissions criteria across the program portfolio. Lead the EMBA HSG Marketing and Talent Acquisition Team in designing, allocating resources, implementing, and managing a comprehensive admissions process, as well as crafting an effective student marketing and recruitment strategy;
- Oversees definition, fulfilment and upkeep of data protection and admissions criteria, rules and regulations;
- Liaises with, and represents the EMBA HSG portfolio of programmes toward, internal and external stakeholders (including other business schools as well as corporate partners) for branding, marketing, communication, ranking and relevant accreditation matters.
Your profile
- Demonstrated skills in general marketing, digital/social media marketing, branding and/or communications strategy development and implementation;
- Ideally, solid experience of marketing executive programmes or related areas (executive education, graduate management education and/or professional development programmes);
- Proven experience of working in an international environment and dealing with global market challenges, with strong intercultural skills. Experience both inside and outside the DACH market highly desirable;
- Demonstrated skills in project delivery, budget and stakeholder management in an academic and/or corporate environment;
- Proven people management skills and experience of leading specialist teams;
- Excellent networking skills, with established connections in the academic and/or corporate environment and the ability to engage experts and institutions in marketing efforts;
Inspirational Work Environment
Executive Education
Network
Family & Career
Equal Opportunities
Fit and Healthy
Inspirational Work Environment
At the HSG, as Europe's leading business university, we operate in an entrepreneurial environment where you will meet highly qualified, ambitious experts - both regionally and internationally. For example, you benefit from a modern IT infrastructure and, in our library via HSGswisscovery, from nationwide access to the wealth of scientific information available.
Executive Education
We support internal and external executive education opportunities. Our internal executive education programme offers you a practical, dedicated and didactically mature transfer of knowledge in the form of seminars, e-learning, coaching and collegial advice. We support task-specific external training and executive education financially as well as with regard to the time required.
Network
We promote our culture of cross-functional collaboration and create space for forging valuable relationships - also with external partners. Regular exchanges and internal events help to strengthen these relationships and make them long-lasting.
Family & Career
We provide our employees with flexible work time models with a variable number of hours per week. As a family-friendly employer, we offer part-time positions, 16 weeks of maternity leave and a subsidised crèche, as well as support with childcare during the vacations.
Equal Opportunities
The University enables equal opportunities for all employees and students. This applies to degree courses and work, as well as academic careers, university management positions and the reconciliation of studies, work and private commitments. We are committed to this with various measures in the areas of teaching, research, administration and the Presidency.
Fit and Healthy
We help you stay fit and healthy. In addition to our diverse range of sports activities at the university, most of which are free of charge, and campaign weeks for corporate health management, we also offer you fruit in the workplace. In our canteen you will find a wide selection of freshly prepared meals - from vegetarian to fish dishes - at discounted prices.
Further information on working at the HSG can be found here.
For job-related questions
Head of Marketing & Talent Acquisition
“Join us on a mission to develop socially responsible leaders, and leverage HSG's reputation and expertise to generate positive social impact at a global scale”.
Head of HR ES HSG
“We are looking forward to your application!”